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Now up to 60% dynamic discount on 1 paisa per second – Uninor launches India’s best GSM mobile tariffs in Mumbai

Uninor GSM Mobile Tariffs

Uninor’s breakthrough new concept of Dynamic Pricing will now deliver India’s best mobile tariffs with up to 60% discounts on a 1-paisa per second billing. This discount is applicable on all local calls from Uninor to any operator. With Uninor’s Dynamic Pricing plan now, a customer could enjoy an effective tariff as low as 0.40 paisa per second simply by crossing a street.

Dynamic Pricing offers discounts that change with location and  time. Every cell phone tower broadcasts a different discount. This discount is always visible on the screens of all mobile phones in that area. So discounts change as a customer moves from the coverage of one tower to the next. At the same location, the discount changes every hour. This means a better discount could be available at the next traffic signal or maybe the next station.

Now riding on a 1-paisa per second billing, Uninor’s Dynamic Pricing will by far be the most affordable mobile plan for customers in India. At full discount, a 1-minute call could now cost 24 paisa only.

This plan is available on a recharge tariff of Rs. 26 with a validity of 3 months. The plan will be available at 24 exclusive Uninor stores and over 12500 points-of-sale across Mumbai. All you need to do is walk up to the nearest retail shop and get it activated.

This earlier Dynamic Pricing plan with per-minute billing will continue to be available in the market.

“By choosing the time and place to make a call, you decide how much you want to pay. This has been the philosophy of our Dynamic Pricing concept – power of tariffs in the customer’s hands and an end to the fixed tariffs raj. Now applicable on a 1-paisa per second billing, this is by far the most attractive tariff available in India today,” said Olav Sande, Executive Vice President – Mumbai Hub, Uninor.

“DP is our anchor product. It’s not just about the best tariffs, but how we deliver these to our customers. Our way is a transparent and engaging way, as customers actively seek out and discover maximum discount zones on their mobile screens. We believe this will make an otherwise routine activity exciting and encourage our customer to keep and use our SIM card in their phones”

Popularity: 3% [?]

o As part of introductory offer, Tata DOCOMO offers One Week Free Trial on BlackBerry Internet Service
o Introduces 2 service plans: BlackBerry Internet Service & BlackBerry MaiLite
o Affordable Daily pre-paid plans for BlackBerry services costing Rs 12 & Rs 35 per day for TATA DOCOMO GSM customers in India

Tata Docomo

TATA DOCOMO, the GSM brand of Tata Teleservices Limited—the country’s youngest and fastest-growing pan-India dual-technology telecom operator—today introduced new, affordable and exciting pre-paid BlackBerry® service plans for its customers. Tata DOCOMO pre-paid customers can choose from two service plans—BlackBerry® MaiLite, which offers customers access to e-mail and instant messaging services, and BlackBerry® Internet Service, which also offers access to e-mail and instant messaging, as well as social networking sites and Internet browsing. The new pre-paid plans include daily and weekly BlackBerry service plans for customers in India.

BlackBerry MaiLite and BlackBerry Internet Service are available at monthly packages of Rs 299 and Rs 900, weekly packages of Rs 85 and Rs 250, and daily packages of Rs. 12 and Rs. 35 respectively. Furthermore to increase the adoption of internet usage on the device, Tata DOCOMO is offering one week free trial usage of internet service on BlackBerry.

Announcing the launch of pre-paid BlackBerry services and the daily plans, Mr Deepak Gulati, President, Tata Docomo, said: “We are delighted to announce this unique offer for BlackBerry smartphones. We want to give flexibility to our BlackBerry customers by giving them the option to choose from daily and weekly plans thus liberating them from monthly commitments alone. These plans are of great value to all those customers who seek to be in control of their expenses.”

Under the BlackBerry MaiLite service plan, customers get unlimited access to e-mail and popular instant messaging services. It allows customers to access as many as 10 supported e-mail accounts such as Hotmail®, Yahoo!® Mail, Google Mail™ and chat on popular services, including Windows Live™ Messenger, Google Talk™, Yahoo!® Messenger and BlackBerry® Messenger. As an additional benefit, BlackBerry Smartphones can display messages from multiple mailboxes in a single inbox and support viewing of e-mail attachments.

The BlackBerry Internet Service gives customers all the features of the BlackBerry MaiLite plan, plus unlimited access to social networking sites and Internet browsing.

Popularity: 2% [?]

Tata DOCOMO Turns 1 : Announces ‘Celebration 1′ Offer

·  Grand Bumper Prize – 1 lucky winner will get 100 Grams of Gold
·  10 lucky winners to get LCD television sets
·  100 lucky winners to get 2 Lakh minutes of FREE TALKTIME

Tata DOCOMO

Tata DOCOMO, the GSM brand of Tata Teleservices Limited, which was launched in Andhra Pradesh on July 16th last year, launched its “Celebration 1” campaign to commemorate its first anniversary. Considered to be the first of its kind offer, prepay customers were offered a chance to win assured gifts by calling the Tata DOCOMO toll free number 52222 and participate in a lucky draw contest to win host of prizes. Daily 3 customers will be declared lucky winners of getting 2 lakh free minutes. 2 other grand Bumper Prizes viz. 100 grams gold (for 1 winner) and LCD televisions (for 10 winners) will be declared post the campaign ending on 15th August 2010.

Speaking on the first brand anniversary in AP circle, Mr. NV Subbarao, Regional Head – South East, TATA DOCOMO said, “Tata DOCOMO completes 1 year of successful service in Andhra Pradesh and launching a grand “Celebration 1” offer is way of expressing our gratitude to our esteemed prepay customers. The genesis of the brand with its pay per second offer was a runaway success followed by BuddyNet, Daily Plans, MySong, Voice Free for the data users amongst others and as we continue to offer innovative products and services. It’s imperative to understand and remember that existence of a brand is just not on new innovation but to offer something to our customers that is relevant and meaningful.”

Mr. Subbarao further added, “We continue to be “AP’s fastest growing network” and shall continue offering the “best value” plans in line with our brand promise of “Pay per Use” to our customers.”

To avail the Anniversary offer, prepay customers have to recharge their mobile by calling the Tata DOCOMO toll free number 52222 and simply follow the IVR process to participate in the “Celebration 1” contest. Furthermore, existing and new Prepay customers would be getting a talk time of Rs. 100 + 10 minutes (local/STD), on recharge of Rs. 110.

Popularity: 3% [?]

Tata DOCOMO Launches Voice Free NOW,only data usage is charged

Tata DOCOMO

Tata DOCOMO – the GSM brand of Tata Teleservices Limited – announced another first in telecom “Voice free” for customers across Tata DOCOMO network in Andhra Pradesh. The Voice Free Recharge voucher allows customers to make FREE calls (local and STD), subject to a fair usage policy, to any network in India. Only data usage shall be charged. This is a continuation of the sequence of innovative offers from Tata DoCoMo starting with the “Pay Per Sec” to “Buddy Net”, “Daily Plans” and “My Song” along with a host of many more offers.

Voice Free Recharge vouchers are available in three denominations of Rs. 200, Rs. 350 and Rs. 500, with a validity of 10 days, 20 days & 30 days respectively. This offer is in line with the Tata DOCOMO’s fair usage policy which can be referred to in the Tata DOCOMO website.

Speaking at the occasion Mr. NV Subbarao, Regional Head, South-East, Tata DOCOMO said, “The new Voucher has been introduced, keeping in mind the various usage needs of our customers especially the student segment and customers in the age group of 18-24 who are heavy ‘Mobile Internet’ users. By offering free 2400 seconds usage daily, frees them from the voice tariff rates and gives customers freedom to utilize talktime for data usage. This is a unique way to increase adoption of internet at the same time offering value based voice free offer. The Voice free is easily available, at all TATA DOCOMO outlets or online.  We are confident that our customers will surely avail the advantage and enjoy the power packed ‘VOICE FREE’ offer.”

GPRS surfing will be charged at 1 Paise per 1 KB. Under the Fair usage policy, prepay subscribers will be able to use 2400 Seconds per day to make free local and STD calls till their validity period.

Popularity: 2% [?]