Social Wavelength To Manage Magma’s Social Media Presence

Social Wavelength

Social Wavelength, one of the leading Social Media agencies in India has been appointed by Magma Fincorp Limited (MAGMASHFI) to manage its social media communications. The selection was an outcome of a pitching process, where multiple agencies participated in the bid.

Magma’s foray into social media is part of the brands overall strategy to use the digital media to connect with multiple stakeholders such as customers, current and prospective employees, investors, share holders and business partners. Magma intends to use its social media initiatives to create multiple interactive touch points to reach out to consumers, and guiding consumers during their decision making process.  Magma is approaching social media at a more holistic level and intends to use it as tool for internal collaboration and as a knowledge management system.

Said Mr. Harshvardhan Chamria, Magma-ite, Magma,  “Magma has been at the fore front of innovative business practices. In line with our overall business philosophy, we believe that engaging with India’s fast growing digitally literate population would be a key business driver for us, in time to come.”

Magma becomes yet another significant brand to the added to the roster of prestigious brands being managed by Social Wavelength. Speaking on the occasion Mr Hareesh Tibrewala, Joint CEO, Social Wavelength said, “Research establishes the power for word-of-mouth communication when it comes to financial services products. Thus Magma, with its product offering, is well positioned to leverage social media as a tool for building brand loyalty and brand advocacy”.

Social Wavelength – Social Wavelength is a full service social media agency, based out of Mumbai. Its’ suite of services include social media monitoring, online-reputation management, online PR, social media management and building online communities. Social Wavelength is a pioneer in the field of social media communication and has a portfolio of more than 50 Indian and international brands. More information at www.socialwavelength.com