Yahoo India

Farhan & Deepika to pick best love stories on Yahoo!

Yahoo! India, the leading Internet company today announced its association with the much awaited film Karthik Calling Karthik (KCK), starring Farhan Akhtar and Deepika Padukone. As the exclusive online partner, Yahoo! India will host the film microsite (http://kckcontest.yahoo.in/) and launch the ‘Love @ First Click’ contest where users can submit their Internet love stories. Farhan and Deepika will choose the best love story and meet the winners in person.

“Today, relationships have found a whole new expression through the Internet. A recent Yahoo! Valentines opinion poll indicated that over 50 percent of the people felt online romance has taken over off line romance. We are excited to partner with a film that showcases a contemporary love story with Internet as an integral part of building and managing relationships,” said Nitin Mathur, Director-Marketing, Yahoo! India.

http://kckcontest.yahoo.in/ features a Yahoo! Fan Group for Deepika and Farhan, besides a KCK Photo Gallery that has all the latest photographs and videos from the film. 50 lucky winners will also get KCK audio CD’s signed by Farhan / Deepika.

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